We Look at usual thingswith unusual eyes.

Acquire, engage & retain
Building great companies means having customers that value and use your product. Creating value for customers is a result of understanding and solving problems in a simple and delightful way.

Motivation & Inspirational
Our UX process uses human centered design principles to address burning pain points and tap into users motivations and behaviors.

Helping formulate core values
We love understanding problems and research & data analysis help us objectively do so. We use a variety of research & analysis tools that can be tailored to your scope.

Information architecture
There’s often multiple problems and solutions. We use insights to determine high frequency & high value tasks and jobs-to-be done by the user then prioritise.

User flows, prototyping
We bring our insights into action and create valuable initial deliverables. Our aim is to keep our users in mind as we begin to ideate and etch out the initial framework for the product.

Usability & user testing
We use design to get results which means creating intuitive solutions. Testing our designs through user testing of our low cost prototypes is an efficient way to gain feedback quickly.

Understand your users
UX research gives businesses the opportunity to delve into their audience’s needs – you can hear first hand from our interviews how they feel about your brand and product.

Get it right from the start
We use UX to validate your ideas – to make sure we get the right design. This will result in saving money in the long run, no ‘design debt,’ and a polished, authenticated design.